Services
we’re your senior-level professional at afraction of the cost
eleven/1
Eleven 1 Communications brings old-school client service that hardly exists anymore combined with innovative strategies for today’s evolving business world.
Our approach is truly unique. We get to know you, your business, and your goals. This process is collaborative and consultative in nature. .
Let us help you get back to your business. We’ll work together to build a firm foundation and then we’ll oversee your project execution.
Consulting
We build upon a Firm Foundation
Research is key. We take the time to learn as much as we can about your industry, your business, your needs, your initiative goals, and business goals. We start with the end in mind, so understanding your overall goals is critical to the process. This involves research such as in-take sessions and even shadowing. It includes asking the right questions to get exactly what is needed to make a proper assessment.
We perform a Current Marketing Assessment
It’s important to get the lay of the land. Once we have a thorough understanding of your business, we seek to understand your current tools & initiatives. We evaluate them as well as find out if they are working for you. The purpose of this step is so we can see your current activities from a holistic standpoint and therefore provide the best recommendations for the future.
We uncover the Value Proposition
In getting to know you better, we can help you define the message so it speaks to your targeted audience. This step also includes honing in on your culture and “voice” to the external or internal audience for a given intiative. It’s answering the question, “Who are you?” and “Why are you different?”. Or it may be "What is this program about?" "Why should you care?" Essentially, how do we communicate this in a compelling way to your target audience(s)?
We collaborate to develop your Strategy
We partner with you to create a solid strategy. Then, we talk about tactics and what outside support we will need to make this strategy come to life. We can assist with the vendor selection process as well.
Are you stumbling in the dark when it comes to the evolving world of marketing your business?
Let us steer you in the right direction.
Virtual Marketing Director
Do you need someone to guide and oversee your marketing strategy?
As your Virtual Marketing Director, we’ll provide you the benefit of a senior-level professional at a fraction of the cost, without the cost of a full-time employee. In this role, we’ll help bring the strategy to life partnering with internal staff resources or vendors who are experts in their respective fields. You’ll be able to get back to your business and what you love to do best! "Fail to Plan, Plan to Fail” is the central motto! Our sweet spots: sales/marketing, talent acquisition, infrastructure design, general branding, and employer branding.
Employer Branding Project Work
Employer Brand is the cornerstone to any successful Talent Acquisition strategy
Most know that Recruiting is a huge part of HR since it focuses on filling vacancies for an organization. We know how important human capital is for any organization. Talent can make or break an organization.
One step further is the ongoing strategy on how to find future talent for your organization. This is known as Talent Acquisition. It is highly strategic in nature and the Employer Brand is a central part of the equation.
Eleven 1 has niche expertise in Talent Acquisition and Employer Brand. Usually, this is a high level and long term strategic approach to acquiring top talent. Let us help make the “talent experience” the best that it can be and bring out the best in your employer brand!
Internal Process Improvement
Do you want to take your business to the next level but know your current tools won’t be as efficient or effective?
Would it be great to have another perspective on how you can bring greater efficiency to your business? Eleven 1 has cross-industry experience helping businesses improve their processes. Whether it be automating a manual process or a simple change in routine to make a BIG impact. We can help you achieve greater efficiency and effectiveness by understanding your business and making practical recommendations based on your budget. As well, we will help you implement these changes with internal staff or vendors so you can get back to your business.
Training
Do you need someone to train and coach your employees in marketing or sales? Do you need to hire us to come in and do a training presentation?
You can finally go back to your business and let someone else train your new or existing employee on how to effectively set top and execute a solid social media strategy, manage marketing projects, and plan special events. This type of guidance and training is crucial to the success of your marketing and sales initiatives. We also do live training presentations in relevant areas such as social media, marketing, branding, and sales.